48 hours in Fort Lauderdale, FL
Editorial destination photography of Fort Lauderdale for the marketing and branding of a new upcoming St Regis Resort & Residences in Bahia Mar, FL
This editorial destination photography series was created to support the marketing and branding of the upcoming St. Regis Resort & Residences Bahia Mar, capturing the atmosphere and rhythm of Fort Lauderdale beyond the resort itself.
The images focus on the city’s coastal identity—early morning runs along the beachfront promenade, palm-lined paths shaped by ocean light, and expansive views of the Atlantic at sunrise and sunset. Bahia Mar’s waterfront setting anchors the story, while nearby marinas, beaches, and open skies establish a sense of space, calm, and movement.
Complementary lifestyle moments extend the narrative: relaxed dining, crafted cocktails, interior details, and everyday leisure scenes that reflect the balance between resort living and the surrounding destination. Natural light and a documentary approach were central to the shoot, allowing Fort Lauderdale’s textures, colors, and pace to define the visual language.
Together, the photographs form a cohesive destination story—one that positions Fort Lauderdale not just as a backdrop, but as an integral part of the experience envisioned for residents and guests of the St. Regis Bahia Mar.
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