Tarvs
Fashion lookbook for Tarvs, a scarf brand handmade in India and Nepal.
This lookbook for Tarvs is conceived as a photographic exploration of color, texture, and presence. Shot as an intimate fashion story, the imagery places the model at the center of richly layered, colorful textiles that function both as backdrop and narrative element. Each setting is carefully composed to echo the tones, patterns, and materials of the scarves themselves, creating a visual continuity between subject and environment.
Handmade scarves crafted in India and Nepal are styled as focal points within each frame. Draped over the body or integrated into the silhouette, they interact with the surrounding fabrics, allowing color palettes and textures to resonate across the image. The deliberate matching of backdrop hues with the fashion looks enhances depth, rhythm, and balance, transforming each photograph into a cohesive visual tableau.
Through controlled lighting and thoughtful framing, the photography emphasizes both the strength and intimacy of the model while highlighting the tactile qualities of the textiles. This series reflects Tarvs’ dedication to craftsmanship and storytelling, where fashion, photography, and cultural heritage come together in a refined and expressive visual language.